What Tourists Want
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Learn more about what tourists want from a holiday and how they travel, by market

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Tourism Ireland Research: Netherlands Market Profile 2019

Tourism Ireland Research: Netherlands Market Profile 2019 | What Tourists Want | Scoop.it

The Netherlands is the joint seventh-largest market for overseas tourism to the island of Ireland.  

 

In 2019, the island of Ireland welcomed 254,000 Dutch tourists
an increase of +3% over 2018.

 

Learn about consumer insights from this market and Tourism Ireland's marketing activities in this pre-covid report by clicking on the image.  

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Tourism Ireland Research: Spain Market Profile 2019

Tourism Ireland Research: Spain Market Profile 2019 | What Tourists Want | Scoop.it

Spain is the fifth-largest market for overseas tourism to the island of Ireland.  431,000 tourists from Spain were welcomed to the Island of Ireland in 2019, an increase of +2% over 2018. 

 

Learn more about Spanish consumer insights and Tourism Irelands marketing activities in this pre-covid report by clicking on the image. 

 

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Tourism Ireland: Canada Market Profile 2019

Tourism Ireland: Canada Market Profile 2019 | What Tourists Want | Scoop.it

Canada is the 10th largest market for overseas tourism to the island of Ireland.

 

The island of Ireland welcomed 248,000 tourists from Canada in 2019,  making 2019 the 10th year of consecutive growth. 

 

 Learn about consumer insights from this market and Tourism Ireland's marketing activities in this pre-covid report by clicking on the image.  

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EHG Research: Caravanning Cultures in Europe 

EHG Research: Caravanning Cultures in Europe  | What Tourists Want | Scoop.it

What are the similarities and differences between Europe’s camping nations?  What is most important when choosing a campsite? Is is location,  facilities or activities available? 

 

EHG surveyed over 3,800 campers from nine countries in the spring of 2018 in an online survey,

 

Both caravanners and campers who travel with a motorhome were questionned.   Click the image to see the results of the survey and the link below for more detail.  

  Caravanning Cultures Research

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Tourism Ireland: India Market Profile 2020 

Tourism Ireland: India Market Profile 2020  | What Tourists Want | Scoop.it

In this Tourism Ireland market profile of the Indian market, learn more about: 

  • Top destinations visited globally and in Europe
  • When they travel & purpose of travel
  • Their activities when on holiday and more consumer insights from this market. . 
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Fáilte Ireland & Tourism Ireland: China Profile

Fáilte Ireland & Tourism Ireland: China Profile | What Tourists Want | Scoop.it

Overview of Chinese Tourist numbers to Ireland, traveller profile to Ireland and visitor mix and insights into how to market and promote to this market

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Tourism Ireland Research: Italy Market Profile 2019

Tourism Ireland Research: Italy Market Profile 2019 | What Tourists Want | Scoop.it

Italy is the sixth-largest market for overseas tourism to the island of Ireland.

 

The island of Ireland welcomed 370,000 tourists from Italy in
2019 - 3% of all overseas tourists. 

 

Learn more about Italian consumer insights and Tourism Irelands marketing activities in this pre-covid report by clicking on the image. 

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Tourism Ireland: The Nordics Market Profile 2019

Tourism Ireland: The Nordics Market Profile 2019 | What Tourists Want | Scoop.it

The Nordics is the joint seventh-largest market for overseas tourism to the island of Ireland.

 

The island of Ireland welcomed 256,000 tourists from the Nordic countries in 2019, an increase of +30% since 2014.

 

Learn more about consumers from this market and Tourism Ireland's marketing activities in this pre-covid report by clicking on the image.   

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Tourism Ireland: Australia & New-Zealand Market Profile 2019 

Tourism Ireland: Australia & New-Zealand Market Profile 2019  | What Tourists Want | Scoop.it

The island of Ireland welcomed 252,000 tourists from Australia
and New Zealand in 2019, making them our ninth-largest source market.

 

There has been a 21% increase in the number of tourists from Australia and New Zealand to the island of Ireland since
2014.

 

 Learn more about consumers from this market and Tourism Ireland's marketing activities in this pre-covid report by clicking on the image. 

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Tourism Ireland: Middle East Market Profile 2020 

Tourism Ireland: Middle East Market Profile 2020  | What Tourists Want | Scoop.it

In this market profile from Tourism Ireland, learn more about the characteristics of the Middle East Traveller. 

  • What are their top destinations globally and in Europe
  • The time of the year they are likely to travel and their purpose of visit 
  • What type of activities they partake and more tips to assist with marketing to this traveller group.  
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Fáilte Ireland Research: What Hotel Guests Say They Need in a Hotel

Fáilte Ireland Research: What Hotel Guests Say They Need in a Hotel | What Tourists Want | Scoop.it

Research conducted with overseas and domestic tourists
reveals what guests need most from a hotel, looking at the bedroom, the bathroom and the food offering. 

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